A Distinguished Addition to the Dweller Family
Rolex has introduced its latest timepiece, the Land-Dweller, at its flagship boutique in Greenbelt, Makati. An unveiling that underscores the brand’s enduring pursuit of innovation while honoring its rich legacy.
Joining the esteemed family of “Dweller” watches, which includes the Sky-Dweller and Deepsea-Dweller, the Land-Dweller forges its own path. Designed with both sportiness and refinement in mind, it combines classic Rolex codes with modern engineering to create a watch that is at once familiar and forward-looking.
Slim Profile, Striking Silhouette
Available in 36 mm and 40 mm case sizes, the Land-Dweller stands out for its slim profile, just 9.6 mm thick, paired with sleek integrated bracelet lines. Its newly designed “Flat” Jubilee bracelet, with broader outer links and angular detailing, lends a contemporary sport-luxury feel. The clasp, equipped with a 10-component ceramic system, enhances both durability and precision.
Heritage Reinterpreted
The design reflects Rolex’s heritage in subtle yet striking ways. The open 6 and 9-hour markers echo mid-century Rolex models, while the bold crown on the case recalls the distinctive Oysterquartz of the 1970s.
Crafted in Precious Forms
Meanwhile, the refined fluted bezel, now featuring an impressive 180 cuts compared to the traditional 71, amplifies the watch’s elegance and presence.
The Land-Dweller is offered in Rolesor, Everose, and Platinum variations, with dial options that include crisp white, classic black, and Rolex’s signature ice blue in platinum.
A honeycomb-textured dial brings added depth, while select models feature diamond-set bezels and Chromalight lume, enhancing both luxury and legibility.
Engineering Time to Perfection
At its core is the newly developed Caliber 7135, a movement 10 years in the making. Equipped with Rolex’s advanced Chronergy escapement and operating at a high-beat 5 Hz, it delivers exceptional precision at -2/+2 seconds per day, a 66-hour power reserve, and 30 percent greater efficiency than its predecessors.
The caliber is further distinguished by 18 patents, cementing Rolex’s position at the forefront of watchmaking innovation.
Pricing begins at ₱826,500 for the 36 mm steel model and ₱881,000 for the 49 mm silver, while Everose and Rolesor editions range from ₱2.45 million to ₱2.72 million, depending on size.
With the launch of the Land-Dweller in Manila, Rolex reinforces the Philippines’ role in its global narrative, offering collectors and enthusiasts the opportunity to discover a watch that bridges past and future, tradition and progress.
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