On February 28, 2024, Longchamp orchestrated a prestigious evening at the Atrium, Enderun Events in Taguig. Friends of the House, invited by Rustan’s and SSI, gathered to celebrate the launch of the “LONGCHAMP UNIVERSITY” Spring-Summer 2024 collection. Among them were influencers Rei Germar, Sofia Jahrling, and Rhea Bue-Ong, and actress Bianca de Vera.


A lively, colorful scenography immersed guests in the Parisian student atmosphere. To ensure an enjoyable university experience, a range of enthralling activities awaited attendees, complemented by the energetic beats delivered by DJ Christi McGarry.

Longchamp is exclusively available at Rustan’s Makati, Rustan’s Shangri-La, Rustan’s Cebu, Greenbelt 5, Rustans.com and Trunc.ph

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